More than half of all the plastics ever produced have been made since 2000 and the output of plastics continues to explode! We realized that huge amounts of trash, and especially plastics and microplastics, are washed ashore at our beautiful beaches in Israel. But also in parking lots, fields or parks, garbage is left ruthlessly.

That’s why we decided to organize monthly, big cleanups all over the country, for example in Netanya, Tel Aviv, Ashdod and soon also in Haifa, Jerusalem and Kfar Saba.